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Business Wire India - Multimedia: Digest for March 29, 2023

Business Wire India - Multimedia

Multimedia By Business Wire India

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Business Wire India

Celebrating the spirit of 'Living it Large', Seagram's Royal Stag presents Royal Stag Boombox, a first-of-its-kind musical experience. It is the sound of a young generation, a tribe that tends to make rather than follow trends, a tribe that is in constant search of soul-stirring experiences. The musical experience held its second show in Bhubaneswar, Odisha on March 25, 2023. The city came alive as Royal Stag Boombox audaciously brought together polar opposites of the music industry – the melody of Bollywood and the gully vibe of Hip-Hop – to make original music, to create a new soundscape.

With an excited crowd of close to 10,000 people, the Bhubaneswar experience was abuzz with youthful energy. The venue (Exhibition Ground, Ekamra Vihar) was beautifully lit with vibrant colours, featuring various facets of culture, merchandise, food and a myriad interactive experience for the audience to engage with. The mood and feel of the event were truly unique and youthful, reflective of the pulse of the city. It was nothing like the city had ever experienced before. In addition to the headline performers, various other acts kept the audiences engaged during the event, including performances by local bands, dancers, flippers and beatboxers in the afternoon. As the evening drew closer, DJ Yogii took over the stage, enlivening the festival with his mashups. This was followed by rapper Dino James, who spread the reverberating vibe of hip-hop through the crowd. The evening soon took a melodious turn as singer Jasleen Royal arrived on stage and worked her magic. And with the ultimate headlining performance by Badshah, the event truly reached its peak.

Excited about the association, rapper Badshah said, "I am thrilled to be associated with Royal Stag Boombox and to have got the opportunity to perform for my amazing fans in Bhubaneswar. Now, I can't wait to bring the house down with my music and create unforgettable memories in Indore and Pune as well."

Artist Dino James expressed, "It is wonderful to be a part of this unique musical experience that Royal Stag Boombox has curated. I am really looking forward to kickstarting this unique journey with the live on-ground show in Bhubaneswar."

Singer Jasleen Royal shared, "I am really excited to be a part of Royal Stag Boombox and this unique celebration of hip-hop and Bollywood music. Bhubaneswar and its people make for an amazing audience, I loved the energy while performing here."

DJ Yogii said, "It is very cool to see a music festival like Royal Stag Boombox create a new genre of music, with the vibe of hip-hop and melodies of Bollywood. I am very excited to be performing in Bhubaneswar and Indore."

Kartik Mohindra, CMO, Pernod Ricard India, said, "Music and experience bring people together like nothing else and are natural enablers of conviviality. Royal Stag has always strived to pulse with the passion points of the youth of this country and Royal Stag Boombox is the perfect platform for the brand to connect with tomorrow's India. Royal Stag Boombox is a direct extension of the Royal Stag philosophy of "Living it Large," while offering a unique opportunity of coming together and enjoying new experiences. It has created a new soundscape by blending two exciting genres, hip-hop and melody; this might just become the new rhythm of young India!"

Ajay Gupte, CEO- South Asia, Wavemaker said, "Royal Stag has always positioned itself as a youth brand and with Royal Stag Boombox - a unique and engaging musical experience designed for the young consumer, we are taking it a step further. This is yet another innovative collaboration between Wavemaker and Pernod Ricard in the area of music and entertainment. We are confident that Royal Stag Boombox will appeal to the music lovers of the country and will be a huge success."

For many years, music has been a key consumer engagement pillar for Royal Stag. Today, the youth tilts towards exploring exciting new forms of music. Contemporary genres such as hip-hop are becoming increasingly popular among the youth of the country, while Bollywood melodies remain integral to their cultural milieu. Royal Stag Boombox intends to stir the imagination of this generation, blending music they have inherited, Bollywood scores, with the genre that speaks to them, Hip Hop.

Royal Stag Boombox manifests itself in two unique, engaging formats:
  • The in-studio format: a unique Phygital music concept featuring four original Melody x Hip Hop music tracks to be released as singles and videos across platforms.
  • On-ground format: the festival travels four of India's biggest youth hubs – Manipal, Bhubaneswar, Indore, Pune – to offer a heady mix in each city, of enviable headline acts alongside food, culture and merchandise. Quite simply, a youthful carnival feel that cannot be missed.

Royal Stag Boombox upcoming experiences:
 
City Date Headliner Hip Hop Melody DJ
Indore 8th April, 2023 Badshah Bali Nikhita Gandhi DJ Yogii
Pune 15th April, 2023 Badshah Bali Nikhita Gandhi DJ Suketu
Business Wire India

Mynavi Corporation (Headquarters: Chiyoda-ku, Tokyo; Representative Director, President and Executive Officer: Yoshiaki Tsuchiya, hereinafter "Mynavi") has acquired People Matters Media Private Limited (Location: Gurgaon, India; CEO: Ester Martinez), an HR media platform operator in India, recently and made it a subsidiary. This is the first time Mynavi has acquired an Indian company as a subsidiary.
 
Background of the acquisition

People Matters provides information on the latest trends, ideas, and knowledge related to HR in its own media products. The company is also known for hosting People Matters TechHR, Asia's largest HR Tech conference, in India and Singapore. It has established a dominant position in India by helping all professionals in HR, including executives and HR personnel, to find solutions to their challenges.
 
India, as a country experiencing population and economic growth, a country producing IT talent, and a hub for startups, has attracted investment from around the world and has become a central presence in the Asian and global economies. At the same time, it is a country where there are significant disparities and social issues.
 
With the acquisition, Mynavi aims to leverage the global insights, brand power, and network of People Matters in the HR field and further expand Mynavi's business in India and Asia. In addition, Mynavi will contribute to solving India's social issues through its business.
Business Wire India

Singapore-headquartered actyv.ai, a category creator in the enterprise SaaS with embedded B2B BNPL and insurance space announced a strategic partnership with PwC India to drive adoption of embedded finance in supply chain ecosystems for their clients. The alliance aims to focus on using the power of artificial intelligence to drive growth opportunities in the global supply chain ecosystem while also providing access to relevant embedded financial and insurance products.
 
Leveraging PwC India's in-depth expertise in supply chain transformation, the alliance aims to deploy and scale the platform in actyv.ai's customer environment and fuel a shared vision to digitally transform supply chains and provide a range of embedded finance products while also ensuring sustained business outcomes for clients.
 
Speaking on the partnership, Vivek Belgavi, Partner & Leader – Alliances & Ecosystems, PwC India said, "actyv.ai is a great addition to PwC's expanding alliance ecosystem aimed at transforming global supply chains. Our combined value proposition with actyv.ai will help us deliver sustained outcomes for our clients by offering them the most relevant and agile supply chain solutions for their business. The power of embedded finance on the platform will increase access to responsible and sustainable capital and ensure growth for both enterprises and their partners."
 
Founder and Global CEO of actyv.ai, Raghunath Subramanian said, "PwC is recognised for its high-quality consulting, digital transformation strategy and customer success. As part of this strategic partnership, PwC will enable actyv.ai reach across enterprise segments, which have been built through years of trust to deliver technology solutions, implementation and support. It is a matter of immense pride to associate with a globally trusted partner. The partnership with PwC bolsters the vision to build actyv.ai, globally. We are extremely delighted to partner with PwC India."
Business Wire India

D2C Ecommerce, a homegrown multi-D2C brand online platform has acquired leading lifestyle electronics brand 'HiLife from Hungama'. Through this acquisition, D2C Ecommerce will expand its offerings in the electronics segment which includes smart wearables, headphones, fitness trackers and LED televisions. The young ecommerce startup had recently launched India's first Smart LED TV with two remotes, for both old and young generation, under its electronics brand D2CVISION.
 
HiLife' is a leading electronics brand that offers lifestyle products to enhance the users' entertainment experience. Guided by its erstwhile parent company Hungama Digital's philosophy of innovation, these products combine technology with ergonomics, to provide elegantly designed electronics accessories at affordable prices. The entire range includes products that enhance the entertainment experience of users, making it more immersive and real. The products come with a 1-year free subscription of Hungama Music and Hungama Play. Recently, HiLife partnered with Bollywood Hungama for the Style Icons Awards, on 24-Mar- 23. HiLife will continue to do such branding partnerships with Bollywood Hungama in future as well.
 
Commenting on the acquisition announcement, Mr. Siddhartha Roy, CEO, Hungama Digital Media, shared, "In the past few years, Hilife from Hungama has become a leading brand in digital entertainment products. D2C Ecommerce, with its robust experience in the segment, will add even more value to the brand creating a unique and compelling proposition for consumers. We thank all our customers for making HiLife a success as we continue to support the brand."
 
Commenting on the acquisition announcement, Mr. Manish Gupta, CEO and Founder, D2C Ecommerce shared, "Indian consumers are increasingly aspiring for technology lifestyle products and this segment has immense potential for growth. Hungama HiLife's promise of delivering exceptional digital entertainment products at affordable prices tie in very well with D2C Ecommerce's philosophy of providing 'Aspirational products at Affordable prices' for consumers looking to get a superior, yet affordable experience."
 
The electronics accessories market has been growing rapidly over the past few years, driven by the increasing demand for lifestyle electronics accessories and the proliferation of internet-connected devices. Asia Pacific is expected to be the fastest-growing market for electronics accessories, especially countries like China and India. One of the major drivers of the electronics accessories market is the increasing consumer demand for technology-enabled devices that offer a high level of convenience and functionality.
 
In terms of distribution channels, online sales channels are gaining traction, owing to the growing popularity of e-commerce platforms such as Amazon, Alibaba, and eBay. In addition, brick-and-mortar retail stores are also playing a significant role in the electronics accessories market. Overall, the electronics accessories market is expected to continue to grow in the coming years due to the increasing demand for electronic devices and the need for related accessories. This market offers significant opportunities for companies to innovate and develop new products that can cater to the evolving needs and preferences of consumers.
 
D2C Ecommerce is expanding its reach and entering offline channels as part of its expansion strategy. The company is offering a Multi-D2C Brand Franchise Partnership Program, under the business name D2C Mall, that is designed to help aspiring entrepreneurs build a successful business in their own region. Franchise partners will have access to the proven business model, multi-category product bouquet to sell, brand marketing content featuring celebrities for promotion, expert training, and ongoing support to help establish and grow the franchise business. Partners will also benefit from the robust media and PR capabilities of D2C Ecommerce. Selected Franchise partners will get a chance to meet and greet with the celebrities, during the inaugural launch event of respective franchises.
Business Wire India

  • Link: https://youtu.be/YIeJ83bVzfU
  • The two-day thought-leadership conclave commemorates and promotes India's ascent to global prominence
  • The event will honour and felicitate 20 ordinary Indian citizens as 'Real Heroes' who have made an impact at the grassroot levels through their social and community-led ideas 
  • The Summit will be graced by eminent personalities and policymakers like Honourable Vice President of India – Shri Jagdeep Dhankhar, Shri Amit Shah; Shri Rajnath Singh, Shri S. Jaishankar, Shri Nitin Gadkari; Shri Piyush Goyal; Smt. Smriti Irani; Shri Anurag Thakur and many prominent personalities amongst others

News18 Network has partnered with Poonawalla Fincorp Ltd, a Cyrus Poonawalla group promoted NBFC, for the upcoming third edition of its marquee leadership conclave - Rising India Summit 2023. The third edition of the two-day conclave will be held on 29th-30th March at Taj Palace, New Delhi. The summit will convene esteemed leaders from central government and various sectors such as, arts, sports, business, and academia, both from India and around the world. It has been conceptualized to create an engaging forum for these leaders to deliberate in productive discussions, share their knowledge, and provide valuable perspectives on how to continue advancing India's progress.
 
Themed 'The Heroes of Rising India', the summit illuminates the exceptional accomplishments of Indians, who go beyond the ordinary to propel India's growth trajectory.  This year, the summit will celebrate the remarkable achievements of 'Ordinary People' who have made an 'Extraordinary Social Impact'. The mega-event will acknowledge 20 such heroes, who have designed innovative solutions that are making a difference at the grassroot level and launched social entrepreneurship ventures with the potential to transform lives, initiate community-led programs that are bringing positive change in various ways, and demonstrated acts of compassion and courage that are contributing towards making India a better place.
 
The event will be graced by Honourable Vice President of India, Jagdeep Dhankhar, who will deliver the keynote address. Minister of External Affairs of India, S. Jayashankar, will also share his insights on 'India's G20 Moment.' Esteemed leaders from various sectors, including governance, arts, business, and academia, both from India and around the world, will participate in productive discussions and share their knowledge and perspectives on how to continue advancing India's progress. These discussions will cover a range of topics, such as 'India Stack: Highway To Growth', where Dilip Asbe (NPCI), Shashank Kumar (Co-Founder & CEO, DeHaat), B.V.R. Subrahmanyam (CEO, Niti Aayog), and K. Rajaraman (Secretary, DoT) will offer their valuable opinions.
 
Corporate leaders like Vivek Tyagi (Chairperson of India Electronics and Semiconductor Association); Srinath Ravichandran (AgniCool Cosmos); Aman Gupta (BOAT); Tarun Mehta (Ather); and Abhay Bhutada (Poonawalla Fincorp) will be seen sharing their thoughts on the topic 'Made in India rising aspirations of young India'. Moreover, there will be another session on 'Women's Era' featuring Rakulpreet Singh; Shilpa Rao; and Vinita Singh (Sugar Cosmetics) along with Smriti Irani. Adar Poonawala (Serum); Salil Gupte (Boeing); Sunil Vachani (Dixon); Sanjeev Sharma (ABB); and Santosh Iyer (Mercedes-Benz) will be on the panel titled 'India's Manufacturing Moment: Now or Never.' Additionally, Bollywood icons like Siddhartha Anand; Ayan Mukherjee; Kajal Agarwal; Mrunal Thakur will be on the panel titled- 'One India - One Cinema' along with Anurag Thakur. World Boxing Championship gold medallist- Nikhat Zareen and Oscar winner, Guneet Monga too will be gracing the summit.
 
The partnership underscores Poonawalla Fincorp's commitment to empower individuals who are driven by their passion, principles, purpose, and potential to make significant contributions towards India's growth story.
 
Sharing his thoughts on the initiative Abhay Bhutada, Managing Director, Poonawalla Fincorp, said "At Poonawalla Fincorp, we are delighted to partner with Network18 for the Rising India Summit 2023, a platform that celebrates the extraordinary achievements of ordinary people who are driving India's growth story forward. Our association is built on a shared goal to empower individuals to realize their dreams and aspirations. By bringing together policy makers, global visionaries, and corporate leaders, this summit will facilitate a constructive dialogue on India's progress and its potential to become a global powerhouse. We are excited to contribute to this vision and to work together towards building a stronger, more prosperous India."

Avinash Kaul, CEO, Network18, commented, "News18 Network is a proud chronicler of India's rise as a prosperous nation. We engage with 69 crore+ Indians every month with news and conversations that can help show the way to a brighter future. News18's flagship initiative Rising India has established itself as one of most anticipated thought leadership forums in India. It is my privilege to announce that this year, Rising India will be even more special. We will celebrate 20 unsung Indians from various displines who work selflessly to improve the lives of people around them. We are calling them 'Real Heroes'. I am delighted that Poonawalla Fincorp is partnering with us for this initiative. I am excited that our viewers will witness the journey of some amazing Indians and hear from some of the top leaders in politics, industry, entertainment, and sports."
 
To know more about the event visit - https://www.news18.com/rising-india-summit/
Business Wire India

LTIMindtree [NSE: LTIM, BSE: 540005], a global technology consulting and digital solutions company, has announced that it has been selected as the strategic sourcing partner by Hellenic Bank, a leading financial institution in Cyprus. This engagement will enable Hellenic Bank to meet their resource capacity demands in an efficient and timely manner.

Hellenic Bank is one of the leading financial institutions in Cyprus providing businesses and individuals, a full spectrum of banking products and services. Through this partnership, LTIMindtree will help transform Hellenic Bank's core business, and enhance its data and analytics and process excellence implementations.

"This engagement is key to our ability to deliver an enhanced customer experience, streamline our operations and build a sustainable bank leveraging the power of data and next generation technology. The partnership with LTIMindtree is catalytic to the delivery of our transformation plan in terms of providing us with specialized resource capacity in a highly digital environment. We wish for a successful partnership and towards this end we are happy to see clear commitment on behalf of LTIMindtree and the bank alike," said Oliver Gatzke, Chief Executive Officer, Hellenic Bank.

"We are excited to partner with Hellenic Bank in their strategic transformation journey," said Srinivas Rao, EVP & Chief Business Officer, LTIMindtree. "By blending our extensive industry experience and advanced data and analytics capabilities, we look forward to accelerating Hellenic Bank's transformation program and enabling them to achieve their strategic goals of becoming a client centric and technology driven bank," he added.
Business Wire India

Mynavi Corporation (Japan) has taken a controlling stake in People Matters, the fastest-growing media platform and community for HR and Talent leaders in India & APAC. Founded 12 years ago in Gurgaon, India, People Matters has become the knowledge community of choice for leaders and CXOs to help prioritize talent at the center of their organizational strategy.

Established in 1973, the $2 billion Mynavi Corporation is one of the largest HR companies in Japan with offices in Japan, USA, South Korea, Taiwan, Vietnam, Philippines, Indonesia, Poland, and India. With this transaction, Mynavi aims to leverage the global insights, brand power, and network of People Matters in the HR space and further expand Mynavi's business in India and Asia.

Mynavi Corporation, Representative Director, President and Executive Officer, Mr. Yoshiaki Tsuchiya said, "The work and impact that People Matters has accomplished in the last decade is fantastic. We are committed to enabling People Matters as an independent media and community business as they continue to scale profitably to newer heights and build an ecosystem around the globe."

People Matters provides content and research on the latest trends and strategies related to organizational design, human resources and worktech to its community of 300,000 HR and Talent leaders in India and APAC. The company is also the creator and owner of TechHR™, Asia's largest HR & WorkTech conference held in Delhi & Singapore. Over the last 12 years, it has established itself as the marketing platform of choice for large brands in worktech, recruitment and HR services.

Ester Martinez, founder & CEO of People Matters is excited about the possibilities of this new milestone, saying, "This transaction is great news for the HR and Talent community. It will enable us to serve our members at a much deeper level, and our ability in empowering them to become the answer to talent challenges in their organizations will be amplified multifold. This transaction enables us to build the People Matters 3.0 journey of scale and profitability."

She further added, "This transaction was a rewarding exit opportunity for our angels and for investors like The HR Fund. We are extremely grateful for their long-standing trust, commitment and support over the last 10 years. Also, I cherish the opportunity for team members at People Matters to realize value from their stock options and to further carry on in complete alignment of our mission, expansion plans and milestones along with the team and with Mynavi."
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