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Business Wire India - Multimedia: Digest for October 04, 2023

Business Wire India - Multimedia

Multimedia By Business Wire India
Business Wire India

Careervira - India's largest EdTech marketplace launches seamless upskilling for select EdTech partners. Now one can buy a course and continue to learn seamlessly on Careervira EdTech marketplace backed by diverse course choices from 50+ top global EdTech partners.

Careervira has launched full commerce - course buying with esteemed partners like Whizlabs, SOAL, DataTrained, Simpliv, GreytHR, Digital Vidya and Guvi. Now one can evaluate, buy and learn seamlessly via Careervira EdTech marketplace. These partners are offering discounts ranging from 15% to 30% on their top Data Science, Software and IT and Digital Marketing courses.
 
Careervira, founded by a team of ex-Googler, Vijay Singh, Head of Product Sales at YouTube, Singapore and bay-area engineers, is helping professionals upskill with the best learning choices. Now, one can make learning decisions from over 40K+ courses across tech, finance, and management categories. Careervira has aggregated over 3,800+ courses for AI & Data Science, 18,500+ courses for IT & Software, 1000+ courses for Accounts & Finance and over 6,000 Management courses. 
 
Careervira.com provides 70+ key decision-making inputs to search and compare from amongst top global courses. One can make their course decision based on EdTech partners, skills, course, price, and learn-type. Moreover, this marketplace offers the lowest price guarantee on 40% of all courses and provides a 1-week free trial/look-in option for more than 50% of the courses. 
 
Simply explore Careervira marketplace platform today and make faster & better learning decisions. Careervira provides quality upskilling & professional education choices from Indian and international partners, including certifications, bootcamps, executive education, and online degrees. From esteemed institutes like MIT, Harvard, IITs, IIMs or top partners like Coursera, Udacity, EdX, Pluralsight, Emeritus, Whizlabs, Skillshare, CFI, Future Learn, Eduonix, Google and many more at the fingertips.
Business Wire India

NDTV, India's most trusted news network, is back with the triumphant 10th season of 'Banega Swasth India', which is India's longest-running public health campaign. This milestone period marks a decade of unwavering commitment to promote health, wellness, and unity across India.
 
'Banega Swasth India' was started nine years ago by NDTV, in partnership with Dettol. In the last 9 years, this multiple award-winning campaign has reached more than 24 million children in India through a series of programmes, innovations, activities and tools–all aimed at making hygiene an inextricable part of everyone's lives.
 
In its 10th year, the campaign focuses on One World Hygiene for Global Health and Well-being with the power of 10– Dus Ka Dum, and highlights the strengths, learnings, experiences and achievements of the Banega Swasth India campaign. The primary aim of One World Hygiene is a reminder to show empathy and solidarity with those who may not have access to essential hygiene resources. It's a call to action to bridge the gap between the privileged and the underserved, ensuring everyone can lead a healthy life. The 10th season will also look forward to Dus Kadam - the emerging challenges that the campaign aims to address.
 
Dettol and NDTV's 'Banega Swasth India' initiative has grown stronger and become the hope of millions. The event is a forum that has attracted the most powerful and influential voices in support of the cause, from Vice Presidents and Chief Ministers to Oscar winners, Magsaysay awardees and Nobel laureates, all compassionate individuals to address and take action on some of the country's most critical health issues. This initiative has been acknowledged publicly by Prime Minister Narendra Modi for its impact on public awareness. The live event on October 2nd every year, highlights how better hygiene and nutrition can improve India's health.
 
With a focus on promoting health and wellness across India, the 10th season was graced by a number of distinguished guests including Smt. Droupadi Murmu, Her Excellency the President of India; Shri Eknath Shinde, Chief Minister of Maharashtra; Shri Nitin Gadkari, Minister of Road Transport and Highways, Government of India; Shri Gajendra Singh Shekhawat, Union Minister of Jal Shakti, Government of India; Shri Conrad Sangma, Chief Minister of Meghalaya; Shri Brajesh Pathak, Deputy Chief Minister and Cabinet Minister of Medical Education, Medical and Health and Family Welfare, Government of Uttar Pradesh; Shri Ashok Gehlot, Chief Minister of Rajasthan and Laxmi Narayan Tripathi, LGBTQIA activist. Apart from these famous dignitaries, Bollywood celebrities such as Rakul Preet Singh and Bhumi Pednekar also graced the gathering. The program also featured performances by charismatic artists such as Daler Mehndi, Neha Kakkar, Adnan Sami and sensational Nagaland rapper Moko Koza.
 
Ayushmann Khurrana, Campaign Ambassador states, "Banega Swasth India has been a journey of hope, awareness and positive change over the last 10 years. In this monumental 10th season, let's take Dus kadam to fulfil the campaign's aim, One World Hygiene. I am reminded that health is indeed our greatest wealth. Together, we can inspire millions to live healthier lives and build a stronger and happier India."
 
Sanjay Pugalia, CEO & Editor in Chief, AMG Media Network, Director, NDTV Limited states, "With this triumphant season 10 of Dettol Banega Swasth India we like to express our gratitude and educate the people that One World Hygiene is not just a concept; it's a commitment to a healthier, safer, and more compassionate world. Let's come together, transcending boundaries, and make it a reality. Our future depends on it."
 
Kris Licht, Chief Executive Officer, Reckitt states, "We are enormously proud of Banega Swasth India and we are grateful to our partners for joining us in our pursuit of a cleaner, healthier world. As we celebrate this important milestone recognising our 10 years of partnership, we must continue to innovate and find new ways to elevate Banega Swasth India, including ensuring we leave no one behind."
 
Gaurav Jain, Executive Vice President, Reckitt South Asia states, "With the 10th season of Banega Swasth India, the One World Hygiene inspires us all to work together for a healthier and brighter future of India. We are turning the spotlight on the future, fostering global unity for a healthier tomorrow."
 
Ravi Bhatnagar, Director-External Affairs and Partnerships, South Asia, Reckitt states, "As Banega Swasth India celebrates a decade of tireless dedication, we are reminded that in the fight against climate change, One World Hygiene encourages sustainable hygiene practices that protect human health and the environment to ensure a healthier planet for future generations. Hygienic world lies in unity, strength and relentless pursuit of a healthier world."
 
Over the years, NDTV-Dettol Banega Swasth India leads to many firsts by reaching 850,000 schools with hygiene content, hygiene olympiad, hygiene play parks, hygiene music album, India's first climate resilient schools, folk art and delivering hygiene programmes that are culturally adaptive. India's first-ever public health and hygiene-focused podcast Swasthya Mantra was also launched as part of the program, along with Hygieia, an online game.
 
Dettol and NDTV have been working towards a clean and healthy India since 2014. Into its tenth season, Banega Swasth India embarks on a journey of transformation. This year the goal is to envelope the whole world. The goal of good hygiene & health has to be a global goal – One World Hygiene. In this season, a newly formed council of Padma awardee doctors created a roadmap for One World Hygiene.
Business Wire India

  • Tol Mol ke Bol Reboot will premiere on every Tuesday at 8:00 PM.
  • Viewers can participate in the show and get the chance to win cash prizes worth rupees 1 lakh, and a chance to engage with Rahul Dua.
     
​Eloelo, India's leading live entertainment application is thrilled to announce the return of 'Tol Mol Ke Bol', an engaging live game show built on the "Price is Right" format, exclusively on the Eloelo app. The show will be hosted by the celebrated comedian & Shark Tank host, Rahul Dua. 
 
Commencing from today, October 3, 2023, viewers can catch the show every Tuesday at 8 PM IST on the Eloelo app. This interactive live show presents an item on-screen for participants to guess its exact price. The player with the closest estimate wins the opportunity to take home exciting cash prizes.
 
"Tol Mol Ke Bol'' is set to offer an exciting 8-episode interactive experience that combines entertainment with rewards in cash prizes. Hosted on the Eloelo platform which has an extensive user base with over 37 million users and 120K creators. It's an inclusive Invitation for participants from every corner of India, offering them the exciting prospect of being rewarded with cash prizes worth INR 1 lakh.
 
Rahul Dua, Host of the gameshow, said, "I am immensely excited to bring back the classic Tol Mol ke Bol back to the people of India. Eloelo App is one of the leading live streaming platforms and this partnership with them is going to be a game changer for digital live entertainment. It's going to be an extravaganza, where I will directly engage with participants and have a blast with them in real-time. This is a new adventure for me, and I just can't wait for the fun to kick off on Eloelo!"
 
Nisheeth Pandey, COO of Eloelo, said, "We are committed to building interactive entertainment which people can participate in with their friends and families, and is deeply ingrained in Indian sensibilities. Tol Mol ke Bol brings back an Indian classic in a new digital, live format, and will definitely engage people across age groups. Rahul Dua hosting the gameshow will be seen in a new avatar, and we are excited to partner with him."

Eloelo has recently raised a Pre-Series B funding round of $22 million, co-led by Courtside Ventures, Griffin Gaming Partners Mixi Inc, Waterbridge Ventures, Lumikai Fund, Kalaari Capital, Convivialite Ventures and Rocket Capital. Eloelo app further offers a diverse range of shows, including Lovehouse, Tambola, Ludo, and the latest addition, Tol Mol Ke Bol. The recent funding and continuous addition of interesting shows is intended to propel Eloelo's business growth to newer heights.
Business Wire India


#SwitchToElectric #ChargedWithPassion #BIGLOVE #MINIElectric #MINIIndia
 
MINI India announced a first of its kind one year assured buy-back campaign on the MINI Electric. This campaign sets a new standard in the electric vehicle segment ensuring peace of mind and exceptional value.
 
The MINI Electric is now available for Equated Monthly Instalments (EMIs) totalling to an annual amount of INR 8.5 Lakhs* with zero down payment and an assured buy back value of INR 45.5 Lakhs after 1 year with MINI 360°. The MINI Electric also comes with one-time installation of the MINI Smart Wallbox charger and a portable DC charging cable.
 
Mr. Vikram Pawah, President, BMW Group India said, "At MINI India, we understand that investing in an electric vehicle is a significant decision. We are thrilled to introduce the one year assured buy back campaign on the MINI Electric, setting a new benchmark in accessing premium Electric mobility, customer satisfaction and peace of mind. Our MINI 360° assured buyback program is designed to address all concerns by guaranteeing the future value of the vehicle. This campaign aligns with our commitment of delivering not only an exceptional electric vehicle, but also a hassle-free ownership experience. We invite customers to experience the MINI Electric and witness the legendary go-kart feeling, instant torque, distinctive design and premium quality with emission-free driving."
 
The one year Assured Buy Back Offer is available to all customers purchasing a new MINI Electric till 31 October 2023.
 
*Terms and conditions apply. All offers are from MINI Authorised Dealers. Please contact your nearest MINI Authorised Dealer for detailed terms and conditions. The above offer is calculated for an ownership tenure of 1 year. All taxes are additional. Calculations for the following are for a specific tenure, mileage and finance amount. Finance is at the sole discretion of BMW India Financial Services Private Limited. For further details, contact your MINI Authorised Dealer.
 
For more information on this campaign, please visit https://minicampaign.co.in/mini_ev/.
 
The MINI Electric ownership experience is hassle free as the high voltage battery is covered by a warranty valid for 8 years or up to 100,000 kilometres. The car comes with a standard two-year warranty for unlimited kilometres, Repair Inclusive can extend warranty benefits from third year of ownership to a maximum fifth year without any milage limitation. 5 years 24x7 Road-Side Assistance provides complete peace of mind while on the move with facilities like portable roadside charging. These benefits are transferrable along with the ownership of the car.
 
BMW Group offers the best charging infrastructure in the premium segment with fast chargers at BMW Group Dealer Network across 35 cities in India. The MINI Electric can be serviced across 36 BMW Group touchpoints across the country.
 
MINI has established nine authorized Dealerships in India including Bird Automotive (Delhi NCR), Bavaria Motors (Pune), EVM Autokraft (Kochi), Gallops Autohaus (Ahmedabad), Infinity Cars (Mumbai), Krishna Automobiles (Chandigarh), KUN Exclusive (Chennai), KUN Exclusive (Hyderabad) and KUN Exclusive (Bengaluru).

Internet: www.mini.in
Facebook: https://www.facebook.com/MINI.India
Twitter: https://twitter.com/MINIOfficial_IN
Instagram: https://www.instagram.com/miniindia_official
Business Wire India

Johnson & Johnson Vision*, a global leader in eye health and part of Johnson & Johnson MedTech**, today announced that it has joined hands with Superstar Ranveer Singh to encourage Gen Zers and millennials to try contact lenses. Titled #AcuvueSePoochho, the newly launched campaign showcases a series of films aimed at creating awareness around contact lenses and the importance of consulting an eye expert. The campaign is aimed at amplifying ACUVUE®'s mission to build awareness for eye health and welcome new contact lens wearers. It focuses on:
 
  • Emphasizing ACUVUE® as the #1 selling brand family of contact lenses worldwide*, thereby motivating consumers to try contact lenses
  • Encourage consumers to consult an optometrist for an eye check-up and a great first-time contact lens fitting experience
  • Introducing small packages at accessible pricing to bust myths about high price points of contact lenses
 
Over the last few years, ACUVUE® has spearheaded the transformation of eye health in India. The brand has adopted effective measures to understand the need of Indian consumers and address their apprehension around the usage of contact lenses. In fact, ACUVUE® is relentlessly working towards bridging the gap between consumers and optometrists by increasing awareness around the category and motivating consumers to go for regular eye check-ups.
 
Consumers often turn to their peers for advice on contact lenses instead of consulting an expert. This campaign is an effort to lead consumers to consult an optometrist, who should be their first port of call for information on contact lenses as well as spread awareness about eye health in a light-hearted and meaningful way. With Ranveer Singh headlining the campaign, the brand hopes to build a strong, committed, and engaging connect with the youth in India.
 
Talking about the launch, Ms. Tiny Sengupta, Business Unit Director, Vision Care India, Johnson & Johnson Vision, said, "ACUVUE® is leading by example and transforming eye health in India by creating awareness around contact lenses. ACUVUE® is the #1 selling brand family of contact lenses worldwide*, but the contact lens usage is still low in India. We are on a mission to make ACUVUE® the No.1 choice of contact lens brand In India.
 
The campaign intends to build a behavior amongst the youth of going for a regular eye check and asking an expert before trying contact lenses for the 1st time. We aim to make contact lenses accessible for the consumers and ensure that consumers are equipped with the right set of information about contact lenses, amidst all the surrounding myths and misconceptions about the category.
 
We are excited to welcome Ranveer Singh onboard, India's youth icon, and harness his power to expand our reach to a wider audience. His influential voice will be instrumental in connecting with more consumers and spread awareness about the benefits of ACUVUE®. His charisma and popularity among the youth will be helpful in building a new generation of well-informed consumers. Through this campaign, we are excited to continue transforming the trajectory of eye health in India."
 
Expressing his excitement about the new collaboration, superstar Ranveer Singh added, "It is an absolute pleasure to join ACUVUE® in their journey to lead conversations around eye health in India. This campaign gives me an opportunity to inform the youth on the importance of eye health. I am looking forward to the young consumers to join me in this journey by visiting an optometrist for their first contact lens fitting experience."
 
The #AcuvueSePoochho campaign has a humorous touch, leaving the audience with a call to action to visit www.Acuvue.co.in for the right information on contact lenses. Conceptualized by Ogilvy India, #AcuvueSePoochho pioneers the conversations around a reliable source for information on contact lenses and importance of meeting with optometrists for their expert guidance.
 
To view the films, please visit: Campaign Film Link 1 | Campaign Film Link 2 | Campaign Film Link 3

*Source Euromonitor International Limited; Eyewear 2022 edition; value sales at rsp, all retail channels, 2020 data; "Acuvue family of brands" represents aggregated sales of the following brands: 1-day Acuvue, Acuvue Oasys, Acuvue Advance, Acuvue, and Acuvue2"
Business Wire India

  • The TECNO PHANTOM V FLIP 5G received a reassuring response in today's second early bird sale as well
  • The next early bird sale is scheduled on October 5 and October 7, 2023, on Amazon.in

TECNO, a leading global smartphone brand, has achieved a remarkable milestone with the overwhelming response to its latest flagship smartphone, the TECNO PHANTOM V FLIP 5G. The much-anticipated device took the market by storm, selling out within hours during the first early bird sale on October 1. Continuing with the momentum, the TECNO PHANTOM V FLIP 5G also saw a very positive response during today's second sale.
 
The TECNO PHANTOM V FLIP 5G, a true disruptor in the foldable smartphone category, was introduced at an unmatched price of INR 49,999 as part of the early bird sale on Amazon on October 1, 2023. Following a stock-out during the first sale, the TECNO PHANTOM V FLIP 5G saw a strong demand on Amazon.in during the second early bird sale on October 3, 2023. The rapid stock-out on Amazon serves as a testament to the benchmark that the TECNO PHANTOM V FLIP 5G has managed to create in the premium foldable category while resonating with the needs and preferences of Indian consumers. 

With a unique cosmic design, the TECNO PHANTOM V FLIP 5G seamlessly merges cutting-edge technologies and stylish aesthetics at an affordable price point. Customers can own the new TECNO PHANTOM V FLIP 5G and Flip in Style during the upcoming early bird sales on October 5 and October 7, 2023. During this period customers can buy the new smartphone from Amazon.in at a limited period price of INR 49,999. Additionally, customers can enjoy a convenient no-cost EMI option of 12 months and own the TECNO PHANTOM V FLIP 5G at just INR 4167 per month. 
 
KEY USPs OF TECNO PHANTOM V FLIP 5G:
 
The TECNO PHANTOM V FLIP 5G offers exceptional features in a compact design. Its elegant leather finish and cosmic-inspired circular round cover screen display set it apart from conventional foldable phones. The 1.32-inch AMOLED cover display allows for easy one-thumb control and customization. The internal display uses high-strength ultra-thin glass and a crease-free hinge design. It comes in Iconic Black and Mystic Dawn colors, catering to fashion-forward users.
 
Photography enthusiasts will appreciate the versatile camera system. The phone supports creative photography with a 64MP + 13MP rear camera and a 32MP front camera with a front flash, a first in India for flip phones. The hoverlock design allows the phone to stand at various angles for unique shots.
 
The device also introduces ELLA, an AI companion for natural conversations and assistance. It runs on the new HiOS 13.5 operating system based on Android 13, supporting dedicated flip smartphone features, and promises 2 Android OS upgrades and 3 years of security patches.
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