Business Wire India - MultimediaMultimedia By Business Wire India |
SAMCO Securities Celebrates Success of Unique AR Muhurat Trading Campaign Friday 24 November 2023 10:21 AM UTC+00 Business Wire India SAMCO Securities, a leading stockbroker in India, is thrilled to share the overwhelming success of its innovative Augmented Reality (AR) Muhurat Trading Campaign, which brought a perfect blend of tradition and technology to the Diwali festivities. The campaign, designed in collaboration with Dentsu Creative India & Posterscope, integrated the Traditional Swastik symbol from SAMCO's logo into an engaging & innovative AR filter. This unique initiative aimed to simplify stock selection during Muhurat Trading, allowing users to scan any Swastik around them and unlock exclusive Muhurat Trading stock ideas with a personalized and unique experience. SAMCO's use of the Swastik logo in their AR filter combines tradition and modern technology, adding a festive touch to the Diwali celebration. Campaign Highlights: 1. Unprecedented Engagement:
2. Social Media Impact: The campaign resonated across major platforms with significant views and impressions. Notable mentions on YouTube, Twitter, Facebook, Instagram, and LinkedIn, showcasing widespread engagement.
Jimeet Modi, CEO of SAMCO Group, expressed his excitement, saying, "We are delighted with the overwhelming response to our Muhurat Trading Campaign. It reflects our commitment to innovation and providing a unique, memorable experience for our users during the festive season." Ajay Dusane, Chief Growth Officer at SAMCO Securities, added, "The campaign's success metrics, especially the full funnel impact, highlight our objective of simplifying the trading journey for users. We are proud to have merged tradition with technology for a memorable celebration." As SAMCO Securities reflects on the success of the Muhurat Trading Campaign, the company remains committed to providing innovative solutions for traders and investors, empowering individuals to navigate the financial markets with confidence. ![]() |
Johnson Controls Outlines New Blueprint for India's Net Zero Future Friday 24 November 2023 10:50 AM UTC+00 Business Wire India
"Buildings contribute nearly 40% of global emissions and at Johnson Controls, our priority is to help make buildings more sustainable and energy efficient, providing solutions that meet the specific needs of each building. We believe a holistic and collaborative approach will enable the nation to realise its full potential effectively," said Anu Rathninde, president, Asia Pacific, Johnson Controls. "This white paper aligns with our vision for sustainability, and we are committed to continuous innovation and collaboration with our ecosystem partners, in the journey to a decarbonised future." The launch was presided over by Mr. Rathninde and Mr. Arun Awasthy, president & managing director, Johnson Controls India. In response to the climate crisis, nations across the world have accelerated their efforts towards achieving net zero emissions and have set targets in alignment with their developmental needs. India, the third largest energy consumer in the world, established a target of meeting net zero emissions by 2070. In the collective efforts towards achieving these goals, the whitepaper details the role of technology in transforming buildings and urban spaces. The whitepaper explores the multiple challenges facing the Indian green building industry today, and provides a framework within which these challenges can begin to be addressed. A comprehensive strategy is imperative along this journey:
"India is at the cusp of making some great breakthroughs in the Green Building sector. We are at a point that demands immediate action and collaboration. It is heartening to see that there is a strong willingness among stakeholders in the public and private sector to collaborate on a framework that accelerates India's green building adoption. At Johnson Controls India, we look forward to being at the forefront of this reform," said Mr. Awasthy. Johnson Controls, an industry leader in providing cutting edge building technologies for nearly 140 years, improved building performance across multiple industries. In India, its work spans both public and private enterprises, across industries like transportation, information technology, health care, hospitality, manufacturing and industry parks. With its integrated building technologies including high-efficient chillers, heat pumps, building management systems, and OpenBlue digital solutions, Johnson Controls has helped customers in India significantly reduce energy cost and cut carbon emissions, making due contributions to the country's drive for a green future. Click here to download and read the full whitepaper. ![]() |
SBI Chairman, Dean of ISB and IIM-B Speak at ISB Insights Forum 2023 Friday 24 November 2023 02:34 PM UTC+00 Business Wire India The first-ever edition of ISB Insights Forum 2023 was held on Friday at the Mohali campus of the Indian School of Business (ISB). This forum heralds a new era of showcasing research in the country. Industry leaders, academia, bureaucrats, and thought leaders from other walks of life engaged in lively discussions in several sessions. ISB Insights Forum 2023 kickstarted with a session on misinformation and the impact of fake news on Indian democracy. Media practitioners shared their insights on how to tackle the misinformation virus and make informed choices. A parallel session on the impact of technological innovation on business and society was held along with the one on fake news. The session was attended by Rohini Srivathsa, Chief Technology Officer, Microsoft India among others. One of the highlights of ISB Insights Forum was a session in which Madan Pillutla, Dean of ISB, and Rishikesha Krishnan, Director of IIM Bangalore, articulated their vision of making India a research superpower. Madan Pillutla, Dean, ISB said, "India is not lacking in human capital. There have always been spots of brilliance. In the 1960s and 70s, there have been scientists who have done a lot of great work. But these instances have been spotty, and there has been no one place where we can get all the great research talent. So can we create a few outstanding centres of excellence where we can bring together talent which can work together?" He also emphasised the need for enhanced collaboration between academia and industry in research. He articulated that the industry would be willing to invest in academic research when they see solutions to problems coming out of that research. Dinesh Khara, Chairman, State Bank of India made a virtual appearance and said, "It is an honour to be amongst the forever young and entrepreneurial minds that have given impeccable insignia of the highest strata of perpetual learning of brand ISB making it a human global leadership factory in its short 2-decade journey." Sessions on corporate governance, healthcare, business analytics, and financial inclusion were also held as part of the ISB Insights Forum 2023. ![]() |
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