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Business Wire India - Multimedia: Digest for December 20, 2023

Business Wire India - Multimedia

Multimedia By Business Wire India
Business Wire India

'Aekta' - The Wedding Collection, skilfully intertwines the enduring stories of love, heritage, and grandeur within its array of jewellery selections. This new collection is rooted in the cultural richness of Indian weddings, that are not just sacred unions; but also a celebration of life, family, and community. Amongst the myriad elements that make up an Indian wedding, jewellery plays a pivotal role, symbolizing intimacy and legacy. 'Aekta' - The Wedding Collection recognizes the evolving preferences of modern brides wedding jewellery. Today's brides and her tribe aspire to embrace the enduring nature of diamonds as a symbol of rarity and purity.
 
'Aekta' - The Wedding Collection by ORRA encapsulates the essence of Indian weddings, transcending mere adornment to become a profound narrative of love, heritage, and luxury. The collection is attuned to the evolving tastes of modern brides, embraces the enduring allure of diamonds, embodying not just glamour, but also rarity and purity. In the grand tapestry of a wedding journey, the collection emerges as the shimmering thread that weaves together her unique wedding story. It decks up brides, bridesmaids, mothers and sisters of the bride etc. in a diamond studded, diverse array, from delicately crafted lightweight cocktail jewellery to opulent heavy sets.
 
The collection encompasses three unique concepts with a blend of tradition and luxury. 'The Emerald Story' inspired by the glamour of the celebrity's tale, features exquisite sets and various jewellery pieces with a touch of cinematic magic. The classic 'All Diamond Spread Story' features attractive diamond jewellery sets with red gemstones, inspired by gradient leaf motif. 'The South Style Story' has traditional diamond panchladas, harams and layered necklaces, blending tradition seamlessly with contemporary allure. From the excitement of selecting the perfect trousseau to the joyous celebrations leading up to the nuptials, 'Aekta' - The Wedding Collection steps in as a companion for crafting unforgettable memories.
 
Mr. Dipu Mehta, Managing Director of ORRA Fine Jewellery, "Aekta - The Wedding Collection threads the narrative of weddings with an exquisite blend of tradition, and modernity. It's not merely about the jewellery; it's a celebration of shared moments. We appreciate the ability to transcend conventional boundaries through the jewellery offerings with each facet being a testament to the diverse stories woven into the fabric of weddings."
 
Weddings encompass a range of occasions, from the celebratory haldi and vibrant Mehndi to the captivating Sangeet, culminating in the grandeur of the wedding and reception. While the focus naturally lies on the radiant brides, it's equally about the collective glow of her tribe. Each event is a unique chapter in the unfolding narrative of love and tradition, and 'Aekta' - The Wedding Collection is dedicated to enhancing the beauty of every moment, ensuring that the entire wedding party shines with grace.
 
As part of the ongoing wedding season, ORRA Fine Jewellery is pleased to extend the following exclusive offers to valued customers.
  • Up to 25% off on diamond jewellery
     
*Terms and Conditions apply
Business Wire India

  • Motorola recently did price drop of Rs. 10,000 both on motorola razr40 ultra and razr40 starting 15th December
  • In addition to price drop, Motorola also announced special limited period discounts of Rs. 7,000 and Rs. 5,000 respectively on motorola razr40 ultra and razr40 during the Moto Days (18th to 24th December)
  • Net Effective pricing for consumers is now Rs. 72,999 and Rs. 44,999 respectively for motorola razr40 ultra and razr40
  • Motorola flip phones have been highest sold flip phones on Amazon during Great Indian festival' 23 and Amazon Prime Day Sales' 23
  • Motorola also offers No Cost EMI upto 9 months from leading banks on both its flip phone thus making razr40 available at just Rs. 5,000/month and motorola razr40 ultra at just Rs. 8111/month
  • Motorola also introduces new software experience, the Moto Unplugged which helps users disconnect from their devices for a custom duration for better work life balance
  • Moto Unplugged is available on razr40 and will soon be available on the razr40 ultra 
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Motorola, India's best 5G smartphone brand, has reduced the prices of its flagship devices by Rs. 10,000 with effect from 15th December 2023. Customers can now grab the industry's most advanced flip-phone, the razr40 ultra at a new offer price of of Rs. 79,999. The most stylish flip phone from Motorola, the razr40 also gets Rs. 10,000 price drop making the new offer prices Rs. 49,999 which becomes the most affordable flip phone available in the market.

Additionally, Motorola is offering limited-period flat discounts on both smartphones during the Moto Days, from 18th to 24th December 2023. During this time, there will be a flat discount of Rs. 7000 on the new price for motorola razr40 ultra, making its effective price Rs 72,999. Similarly, there will be a flat discount of Rs. 5,000 on the new price of motorola razr40 which will be available for only Rs. 44,999 during the Moto Days. To make the flip phones even more affordable and accessible to consumers, Motorola also offers No Cost EMI for 3, 6 and 9 months from leading banks. Consumers can buy motorola razr40 ultra now for just Rs. 8111/month and razr40 at just Rs. 5000/month.

Both the devices had overwhelming response by customers witnessing impressive sales during the Amazon Prime Days Sale and Amazon Great India Festive day. motorola razr40 ultra and razr40 being the highest-selling smartphones in foldable category on amazon during both the key sales period. razr40 family had earlier emerged as the biggest-ever flip phone launch on Amazon. The flip-phones have also been generating impressive sales across avenues such as D2C and retail.

The motorola razr40 ultra with its iconic flippable design boasts the world's largest external 3.6-inch Poled display with its fastest 144Hz refresh rate and 1100 nits peak brightness. This flip phone is super slim when folded and has a gapless design, thanks to its industry's 1st dual axis teardrop hinge design thus also ensuring the phone is also infinitely flexible at multiple flex angles. When opened, the phone has a nearly creaseless 6.9" polled display with upto 165Hz refresh rate and 1400nits of Peak brightness. This iconic flip phone is equipped with a powerful Snapdragon® 8+ Gen 1 SoC, ensuring a seamless experience. The device was earlier launched in Pantone colour of the year 2023 Viva Magenta and received tremendous response from the consumer. This most advanced flip smartphone was also announced to come in Pantone color of the year 2023, the Peach Fuzz edition and will be available soon in India.

motorola razr40 is a most stylish flip phone that offers top-notch flagship features at a great value and also stands as the most affordable flip phone in the market. Its ultra-slim and pocketable design with a premium vegan leather finish makes it extremely stylish, giving good in-hand grip and a soft touch and feel experience. The smartphone also features a nearly creaseless and ultra-smooth display, which has a vivid 6.9" pOLED screen that supports a refresh rate of 144Hz, ensuring a truly fluid and seamless viewing experience. This device also comes with the redesigned teardrop hinge, which does not leave any visible crease on the display, unlike other flip phones in the market. The 1.5-inch screen on the outside allows users to quickly check their messages or the time, making life on the go just a tad bit easier. It also comes with the industry's first dual-axis tracking, which reduces the size of the device, thus making razr40 and razr40 ultra both are one of the Industry's Slimmest Flippable phones in the industry when flipped close. The razr40 comes with Flex View Technology which offers new ways to interact, capture, and create and is powered by the Snapdragon 7 Gen 1, based on a 4nm platform has 8GB of LPDDR4X memory and a generous 256GB of built-in UFS 2.2 storage and runs on the latest Android™ 13 operating system. In terms of battery backup, the razr40 boasts a massive 4200mAH battery with a 33W charger, so users don't have to worry about running out of battery. Its spacious 256GB UFS 2.2 built-in storage is capacious to accommodate apps, media, and the user's most treasured memories.

Furthermore, Motorola introduces new Moto Unplugged software experience to help users find a better balance with their smartphones. Backed by research and insights, Motorola is introducing Moto Unplugged to help consumers take a break from the distractions of their phones. This feature lets users create their own oasis without totally disconnecting, so they can relax and stay in control. With Moto Unplugged, users can enter a special mode, allowing them to tailor a break time to meet their individual needs. They can choose to access only necessary apps for a set timeframe and limit their overall app consumption. The user can select permitted apps and notifications, as well as require a password to end their session. Moto Unplugged is currently available on the motorola razr40 and will soon be added to the razr40 ultra as well.
 
Availability and Offers

Motorola razr40 ultra

Launch Price                                   : Rs. 89,999
Price drop                                       : Rs. 10,000
New Price                                        : Rs. 79,999
Limited Period Flat discount        : Rs. 7,000
Net Effective Price                         : Rs. 72,999

To know more about razr40 ultra – https://www.amazon.in/dp/B0C7QCHGLF
 
Motorola razr40

Launch Price                                   : Rs. 59,999
Price drop                                       : Rs. 10,000
New Price                                        : Rs. 49,999
Limited Period Flat discount        : Rs. 5,000
Net Effective Price                         : Rs. 44,999

To know more about razr40 - https://www.amazon.in/dp/B0C7QLL8QJ
Business Wire India

VSPAGY, a trailblazer in cutting-edge technology, proudly announces the launch of its groundbreaking AI powered SaaS 3.0 (Beta) platform. This unique software-as-a-service offering is set to revolutionize the content marketing capabilities of small and medium-sized enterprises (SMEs) and small office/ home office (SOHO) entrepreneurs, providing intuitive DIY creator tools to generate personalized interactive (PI) images, Gifs and videos to distribute them at scale.
 
The platform, currently in its third generation, focusses on enabling enterprise users to create and modify rich media content and adding PI capabilities. Personalized rich media content as part of enterprise communication is a powerful method to enhance viewer engagement and interaction. VSPAGY simplifies the process, allowing users to create and modify videos and other content through the ease of easy set-up of variables. Setting up variables in VSPAGY is easy and users can add image or text variables at various levels. In fact, the desired media can be added dynamically to create personalized content. The platform also offers, amongst other features, the ability to generate API links to be able to integrate it with enterprise platforms or websites to generate Real-time viewer analytics. 
 
VSPAGY which has over the years been primarily for the use of large enterprise customers and has generated over 500 million personalized video interactive streams, now has easy-to-use template libraries for a quick start for small retailers, educators, restaurant owners, insurance agents, real estate brokers, healthcare clinics, amongst others. Registration and usage are currently free during the beta stage. The 3.0 version of the platform is a game changer for small digital creators, small office/ home office (SOHO) entrepreneurs, SMEs and the creator community as well.
 
Talking about the release, Pranay Saxena, Founder and Chief Technology Officer of VSPAGY said: "As we unveil VSPAGY 3.0, I am incredibly proud of the technological advancements and user-centric features that define this milestone release. The platform integrates cutting-edge personalized video interactivity with intuitive DIY creator tools, offering SMEs and SOHO entrepreneurs a powerful toolkit for digital innovation. Our commitment to simplicity and effectiveness shines through in this release, as we empower businesses to craft dynamic, engaging content without technical barriers. This launch marks a pivotal moment to empower brands and content creators to engage with their audiences by providing a cutting-edge platform that leverages the latest technology and best practices in data analytics, machine learning, and user experience design."
 
VSPAGY 3.0 - A Personalized Interactivity editor for everyone
The simplified editor tools have been designed to help any individual with no prior knowledge of content creation be able to create rich media content (images, gifs or videos), and be able to add personalization and interactivity layers before distributing it to their customers. With simplified controls offering a selection of personalized and interactive elements, easy to access set of pre-defined controls. The editor also allows users to modify text, create input boxes, hotspots, interactive buttons, amongst others. 
 
The editor allows the creator to use a range of pre-set elements to customize their videos from adding eye-catching Animations to allowing text Input validations including telephone, email, password. It also allows users to be able to make any image interactive with hotspot linking to media elements like images and placing video within video. Creators can include even Interactive call-to-action (CTAs) Buttons and add options like radio, checkboxes, and list options to deliver great personalized and interactive experiences.
 
Ready-to-use Template libraries for multiple use cases across customer lifecycle journeys
Although, users can easily create new templates by accessing the pre-built controls and can upload their own assets as well. What is exciting is the fact that the platform already has a large pre-build template library which can be used for personalized and interactive video content creation. The library constitutes of templates belonging to different industries and use-cases. These templates are available in the template library and are easy to use and modifiable as per the need of the enterprise user. These include rich media content use cases for product explainers, customer onboarding, cross-sell, upsell, referrals, product features/ benefits, feedback/ survey, awareness, product explainers, festive wishes and offers, amongst others.
 
Generative AI roadmap and creator community
VSPAGY's intent is to build the personalized interactive platform with generative AI capabilities to shorten the time for content creation. VSPAGY is also developing a remunerative model for VSPAGY template library contributors and will share details once VSPAGY 3.0 is out of beta. The platform thus will be enabling the creator community and digital agencies to leverage the power of personalization and interactivity. 
 
"We are excited to announce this launch of VSPAGY 3.0. This latest iteration reflects our vision to provide SMEs and SOHO entrepreneurs with unparalleled tools for success," said Rashmi Mishra, Co-founder and Chief Product Officer of VSPAGY. "We believe this marks a significant milestone in our journey to redefine digital experiences, and we invite forward-thinking businesses to join us in embracing the future of personalized interactive communication and digital creativity."

SHELeads100 Launches in Pune

Tuesday 19 December 2023 09:45 AM UTC+00
Business Wire India

A historic moment unfolded at the MCCIA (Mahratta Chamber of Commerce, Industries and Agriculture) auditorium on Senapati Bapat Road, as SHELeads100 made its official debut, promising to revolutionize the landscape of women's empowerment. The launch of SHELeads100, an extraordinary event spearheaded by Nikita Vora, Automation Coach, and Digital Marketing Consultant, brought together a diverse group of attendees, including influencers, community founders, and women eager to embark on a journey of growth and leadership.

SHELeads100, standing on five strong pillars — website, mentoring, networking, marketplace, and training — aims to provide a holistic support system for women. The vision extends beyond the current offerings, with plans to incorporate sales management, digital marketing management, one-on-one coaching, two-day workshops, and guidance for government schemes soon.

The launch event kicked off with an enriching workshop by the keynote speaker, Siji Varghese, CEO, Leaders in Lipstick, whose expertise, and insights set the tone for the entire program. She expressed: "Embracing the extraordinary at SHELeads100, where dreams do not just take flight; they soar across borders. With a vision to amplify women-led businesses globally and a mission to empower 10,000 entrepreneurial journeys, we are crafting a legacy of unprecedented success. Join us in celebrating the unstoppable spirit of women who dare to dream, and together, let us turn aspirations into achievements, one empowered entrepreneur at a time."

Attendees were treated to a thought-provoking panel discussion, delving into pertinent issues, and offering solutions to empower women in various spheres.

Nikita Vora, the visionary organizer behind SHELeads100, expressed: "The resounding success of SHELeads100 reflects the hunger for collaboration, learning, and empowerment among women. We aimed to create a platform where insights met inspiration, and the response has been overwhelming."

In a powerful show of solidarity, influencers, and community founders from Pune and beyond rallied behind SHELeads100. Their presence underscored the collective commitment to supporting initiatives that champion gender equality and the rise of women leaders.

The MCCIA venue buzzed with energy as attendees actively participated in networking sessions, forging connections that are poised to make a lasting impact. The launch successfully created an environment that fosters collaboration, mentorship, and a shared vision for a future where women thrive in leadership roles.

To express gratitude to the attendees and commemorate the launch, SHELeads100 concluded the event with generously loaded goodie bags. The symbolic gesture encapsulated the essence of the initiative — providing women with abundant opportunities and resources to navigate and excel in their professional journeys.

As SHELeads100 takes its first steps in Pune, Nikita Vora is optimistic about the transformative impact it will have on the lives of women in the region. The launch event served as a catalyst, igniting a wave of enthusiasm and empowerment that will undoubtedly ripple across Pune and beyond. The 18th of December will be remembered as a day when SHELeads100 took flight, ushering in a new era of possibilities for women in leadership.
Business Wire India

The 6th Rabindranath Tagore Literary Prize reached its pinnacle today, honoring exceptional achievements in both literary and social spheres. The esteemed ceremony, attended by Copenhagen-based Peter Bundalo, the revered Founder of the Tagore Literary Prize, commemorated the outstanding contributions of Abhijit Banerjee, the Nobel Prize laureate for Economics, recipient of the Tagore Prize for Social Achievement 2023, and Sukrita Paul Kumar, Poet, Critic and Translator wins the Rabindranath Tagore Literary Prize.
 
This prestigious award, paying tribute to Rabindranath Tagore's enduring legacy, not only recognizes literary brilliance but also celebrates remarkable accomplishments in social arenas.
 
The Rabindranath Tagore Literary Prize, an annual celebration of literary eminence, continues its tradition of honoring exceptional talent across diverse genres. This year's accolades commend Abhijit Banerjee for his remarkable contributions to societal welfare, alongside Sukrita Paul Kumar for literary brilliance that transcends boundaries, echoing the spirit of this esteemed award. Their achievements align profoundly with the ideals upheld by previous laureates such as Raj Kamal Jha, Shobhana Kumar, and Sudeep Sen.
 
Speaking about the significance of the evening, Peter Bundalo remarked, "It's a privilege to witness yet another remarkable talent being acknowledged through the Rabindranath Tagore Literary Prize. Abhijit Banerjee and Sukrita Paul Kumar embody mastery in their respective fields, enriching our world with their distinct visions and contributions."
 
Expressing gratitude, Abhijit Banerjee shared, "Being awarded the Tagore Prize for Social Achievement is a profound honor. This recognition underlines the importance of addressing societal issues and underscores the impact of collective efforts in shaping a better world."
 
Sukrita Paul Kumar reflected on the literary honor, stating, "Receiving the 6th Rabindranath Tagore Literary Prize is a deeply humbling experience. This recognition not only validates my artistic journey but also emphasizes the universality of storytelling in connecting diverse cultures. I am profoundly thankful for this acknowledgement."
 
The event, hosted at the India International Centre in New Delhi, united literary luminaries, esteemed personalities, and enthusiasts to celebrate the profound influence of literature and social endeavors on society.
 
The Rabindranath Tagore Literary Prize remains committed to nurturing literary excellence and recognizing impactful contributions in both literary and social domains. It stands as a testament to the enduring influence of words in inspiring, educating, and uniting humanity.
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