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Business Wire India - Multimedia: Digest for May 23, 2024

Business Wire India - Multimedia

Multimedia By Business Wire India
Business Wire India

  • The motorola edge 50 Fusion goes on sale today at 12 PM on Flipkart, Motorola.in and leading retail stores across India, at an incredible limited period offer price of just Rs. 20,999* including all offers.
  • The motorola edge 50 Fusion boasts a 50MP ultra-pixel camera with most advanced Sony LYTIA™ LYT-700C sensor in the segment, all-pixel instant focus technology, Optical image stabilization, 4K video recording and more.
  • The motorola edge 50 Fusion flaunts the segment's only IP68-rated water-repellent design along with Smart Water touch for seamless running display.
  • Additionally, the motorola edge 50 Fusion features the Segment's best 144Hz 10-bit pOLED curved display with 1600nits peak brightness and with Corning® Gorilla® Glass 5 display Protection.
  • The smartphone is offered in 3 trending Pantone Curated Colours with 3 different finishes, namely Marshmallow Blue vegan leather finish for a soft and tactile feel, Hot Pink vegan suede finish with an added touch of luxury and Forest Blue color in a sophisticated PMMA (Acrylic Glass) finish.
  • The device comes equipped with Snapdragon® 7s Gen 2 processor (4nm chipset delivering AnTuTu scores up to 630K) with up to 12GB RAM and 256GB Storage, offering accelerated performance.
  • The motorola edge 50 Fusion also comes equipped with a massive 5000mAH battery and a 68W TurboPower™ charger.


Motorola, India's fastest-growing Android brand recently launched the motorola edge 50 Fusion, disrupting the sub 25K smartphone segment with its numerous segment best features. The motorola edge 50 Fusion comes with the segment's most advanced Sony-LYTIA™ 700C sensor in its primary camera, the segment's only IP68 underwater protection with Smart Water touch technology, and segment's brightest 144Hz 10-bit pOLED 3D curved display with Corning® Gorilla® Glass 5 protection. It goes on sale today at 12 PM onwards on Flipkart, Motorola.in and leading retail stores across India at an incredible limited period offer price starting just at Rs. 20,999 including all offers.

The motorola edge 50 Fusion is equipped with a 50MP 2.0µm Ultra Pixel Main OIS Camera with segment's most advanced Sony LYTIA™ LYT-700C sensor. Delivering outstanding nighttime photos owing to its 2.0µm Ultra Pixel technology which captures more light and gives 4x better light sensitivity owing to its 1.5x large pixels. The secondary camera is a 13MP ultra wide-angle camera that has 120° POV for wider ultrawide shots and fits 4x more of the scene in the frame. The secondary camera also features Macro Vision which is integrated to bring the user 4X closer to the subject than a standard lens. Both rear cameras support 4K video recording as well. Additionally, the motorola edge 50 Fusion features a 32MP selfie camera with Quad Pixel technology which supports 4K video recording, the segment's only selfie camera to do so.

The motorola edge 50 Fusion flaunts a premium endless edge design with perfectly integrated camera housing and the segment's only IP68 underwater protection with Smart Water Touch technology. Being one of the lightest smartphones in the segment, this ultra-thin motorola edge 50 Fusion weighs a mere 175g and is just 7.9mm thick. The device comes in 3 trending Pantone Curated Colours with 3 different finishes, which are as follows: Marshmallow Blue vegan leather finish for a soft and tactile feel, Hot Pink vegan suede finish with an added touch of luxury and Forest Blue color in a sophisticated PMMA (Acrylic Glass) finish.

The edge 50 Fusion boasts the segment's brightest 6.67" 144Hz 10-bit pOLED curved screen display with infinite contrast and Corning® Gorilla® Glass 5 Protection along with a peak brightness of 1600 NITS for clearer outdoor visibility. Powering a stunning display and other features is the Snapdragon® 7s Gen 2 processor, a 4nm chipset reaching AnTuTu score up to 630K. This processor provides accelerated performance, faster GPU/CPU speed, and faster 5G with support of higher resolution videos with unbelievable battery efficiency. The edge 50 Fusion comes with up to 12GB RAM + 256GB storage, and it also supports up to 15 5G bands and WiFi 6.

The motorola edge 50 Fusion equips a massive 5000mAH battery and a 68W TurboPower™ charger which gives users ample power for a day's usage in just 15 minutes of charge. It also keeps the device running for up to 30 hours. Staying at par with the display, the stereo speakers on the motorola edge 50 Fusion come with Dolby Atmos® with Hi-res audio.

Additionally, the motorola edge 50 Fusion also features Hello UI based on latest Android 14 with assured 3 OS upgrades and 4 years of SMR updates boasting numerous software experiences. These software experiences include Moto Connect which allows users to use apps on a desktop display. Ready For enables users to access their phone apps and PC files all on the same screen for more ease. Moto Secure with ThinkShield® enhances protection at every level from the factory to the phone.

To know more about the product, visit:

Motorola webpage - https://www.motorola.in/smarthphones-motorola-edge-50-fusion/p
Flipkart Teaser page - https://www.flipkart.com/moto-edge50-fusion-coming-soon-store
Flipkart Product page - https://www.flipkart.com/motorola-edge-50-fusion/p/itm7d39b15599c7e?pid=MOBGXTYZEZSZQE7W

~As per IDC Q1 2024 report

Availability:

The motorola edge 50 fusion is available in three stunning PantoneTM colour variants, Marshmallow Blue vegan leather finish, Hot Pink in vegan suede finish and Forest Blue in PMMA (acrylic glass) finish. The smartphone will go on sale from 22nd May 2024, 12 PM on Flipkart, Motorola.in and leading retail stores including Reliance Digital.

Pricing:

For 8GB+128GB variant,

Launch Price: INR 22,999
Effective Price with offers: INR 22,999 INR 20,999*

For 12GB+256GB variant,

Launch Price: INR 24,999
Effective Price with offers: INR 24,999 INR 22,999*

*T&C Apply. Limited period offer.

Affordability Offers:

1- Rs. 2,000 Instant Bank discount on ICICI Bank Credit Cards and Credit Card EMI transactions

OR

2- Rs. 2,000 Exchange bonus on exchange of any old phone (on Flipkart only)

3- Additional No Cost EMI offer upto 9 Months starting at 2,334/ per month on ICICI Bank cards

Operator Offers:

Total Benefits worth Rs.10,000 from Reliance Jio.

Jio Cashback up to Rs. 2000 + Additional Offers up to Rs. 8000. T&C apply

  • Cashback - Valid on Prepaid recharges of Rs. 399 (Rs.50* 40 vouchers)
  • Additional Partner offers:
    • Swiggy: Discount of Rs. 125 off on Rs. 299 on Food Orders
    • Ajio: Flat Rs. 200 off on min transaction of Rs. 999
    • Easemytip: Upto Rs.1500 off on Flights
    • EaseMyTrip: Upto Rs.4000 off on Hotels
    • AbhiBus: 25% off up to Rs.1000 on Bus Bookings
 
To know more about the offer: https://www.jio.com/en-in/jio-motorola-edge50-fusion-offer-2024

Legal Disclaimers
Business Wire India

  • Immerse Yourself in Gaming Excellence: Introducing BOULT's Y1 and Z40 Gaming TWS
  • BOULT Gaming TWS to cater to the gamer in you with Dual Pairing, BOULT AMP App Support, 40ms Ultra Low Latency and BoomX™ Technology
  • Z40 Gaming and Y1 Gaming are now available at a launch price of INR 1,299 and INR 1,099 respectively
​BOULT, India's No 1 Rated Audio brand is expanding into the gaming TWS segment with the much-anticipated launch of its Z40 Gaming and Y1 Gaming earbuds. Both of the TWS from BOULT share a range of impressive features designed to elevate your gaming experience. With dual device connectivity, Bluetooth 5.4 technology, and Combat™ Gaming Mode with ultra-low latency of 40ms, you can seamlessly switch between devices and enjoy minimal latency for immersive gaming sessions. The inbuilt ZEN™ Quad Mic ENC technology in both TWS guarantees clear communication, even in noisy and blurry environments.

Both TWS earbuds can be connected and operated via the BOULT AMP App, available on the iOS App Store and Google Play Store. These TWS earbuds are proudly Made in India, ensuring quality craftsmanship, while touch controls and voice assistant support offer convenience during gameplay. Additionally, their IPX5 water resistance provides durability, making them suitable for intense gaming sessions without worrying about sweat or light rain. Powered by BoomX™ Technology and 10mm drivers, these earbuds deliver supreme bass and crisp audio quality at all times.

The successor of the Best Selling series, the Z40 Gaming TWS by BOULT offers exclusive features tailored to enhance your gaming experience. With an impressive 60 hours of battery life, you can enjoy extended gaming sessions without interruption. Its unique Black Moss and Electric White colour variants, complemented by RGB lights, add a stylish flair to your gaming setup. Its BoomX™ Technology and AAC SBC Codec support also deliver supreme bass and exceptional audio quality, immersing you fully into the gaming world.

Access the product images for Z40 Gaming by clicking here.

Y1 Gaming on the other hand is designed to take users' gaming experience to the next level with uninterrupted gaming sessions with an impressive 50 hours of playtime. These gaming earbuds boast vibrant RGB lights that add a touch of flair to your gaming setup. Available in sleek colours like Black Metal, Electric Red, and Glacier Blue, the Y1 Gaming TWS looks stylish enough to match the user's gaming experience.

Access the product images for Y1 Gaming by clicking here.

Speaking on the launch of the products, Varun Gupta, Co-Founder & CEO, BOULT, said, "Our unwavering dedication to innovation and commitment to excellence drives us to continually push the boundaries of audio technology. With the launch of our latest gaming TWS, we're thrilled to expand our offerings in the gaming segment, providing gamers with top-of-the-line audio solutions that enhance their gaming experience. At BOULT, our objective is always to curate experiences for our customers and now with a variety of options in the gaming TWS segment we are making a strong proposition to build a niche with the gaming enthusiasts of the country."

Pricing and Availability

The Z40 Gaming TWS comes in Black Moss, Electric White, and See Through with RGB lights. It's priced at a special launch price of INR 1,299 on Amazon, Flipkart, and the official BOULT website.

The Y1 Gaming TWS comes in Black Metal, Electric Red, and Glacier Blue with Mode Sync LEDs. It's priced at a special launch price INR 1,099 exclusive available only on Flipkart and the official BOULT website.
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